Online Audit – Ai Advice – SEO – Marketing

How to Run a Content Gap Audit That Finds High Intent Topics Your Competitors Miss

Rob Watts — Tue, 21 Jul 2026 12:37:58 +0000

A content gap audit sounds simple, doesn’t it? Compare your site to competitors, spot what they’ve got that you haven’t, then start writing. The problem is that most gap audits stop at volume. They find lots of topics, but not the right topics, and definitely not the high intent ones that actually move revenue, leads, …

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Therapist Google Business Profile: UK Setup Checklist

Rob Watts — Sat, 18 Jul 2026 11:02:18 +0000

A well set up Google Business Profile helps potential clients find you in local search and understand quickly what you offer, where you work, and how to book. For therapists in the UK, it also supports trust, clarity, and good professional boundaries. Use this checklist to set up your profile properly, avoid common issues, and …

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Local SEO Hub Page for Therapists: How to Rank in Your Town or Borough

Rob Watts — Sat, 18 Jul 2026 10:42:17 +0000

If you are a therapist, counsellor or psychotherapist, local search can be one of the most reliable ways to attract enquiries from people who are ready to book. A well built local SEO hub page helps Google understand where you work, what you offer and who you help, so you can appear for searches like …

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